Vice Magazine's Tales of Colt 45 Party

Philadelphia Weekly
July 18, 2007

A-List

LIQUOR VIRGIN

Vice Magazine’s Tales of Colt 45 Party

Wed., July 25, 9pm. Free. With Broadzilla DJs + Mike Z. Silk City Lounge, 435 Spring Garden St. 215.592.8838. www.myspace.com/broadzilladjs

Throughout his ’80s heyday Billy Dee Williams (aka the Sidney Poitier of Colt 45 commercials) constantly assured us, “It works every time.”

This little nugget of wisdom should come as a slug of comfort for the Broadzilla DJs as they venture from the cozy confines of Sal’s to hawk their wares uptown at the newly refurbished Silk City Lounge.

Wednesday’s party, cosponsored by Vice magazine, features free Colt 45 from 9 to 11, thus opening the door for someone to finally figure out what’s entailed in “getting craaay.”

If after swigging malt liquor for two hours solid you still haven’t managed to fully grasp the craaay concept, just ask one of the Broadzilla kids yourself. They should be easy to spot—they’ll be the ones spinning Can tracks in between Biggie and the Violent Femmes. You can’t accuse these guys of being fenced in by genre.

After you’re properly schooled in the fine art of the craaay, drop some science on the rest of us via a template-assisted comic strip design over at TalesofColt45.com. Hey, someone’s gotta lead the PBR backlash in this town, right? (Joshua Valocchi)